THE FRESHJIVE PROPAGANDISTS - how to be filled with spirit

Freshjive was founded by Rick Koltz and some of his Los Angeles friends in 1989. The label's aim is to reflect a mixture of skateboarding, surfing, music, night-life and everything related to LA's city-lifestyle. In those days, riots were breaking out in LA, as a reaction to the abuse of Rodney King by the police. That's why one of the first T-shirts was dedicated to this incident. "NO JUSTICE NO PEACE!" was the quotation on the shirt, which was concidered cult by experts of those days. 14 years later now, the brand is documenting this in their book "The Freshjive Propagandists", on 136 skilfully designed pages. Illustrations and creative lyrics string together with photographies and background stories related to FJ, all produced by the staff of the brand. But also Dov Charney of American Apparel, who provides the blank shirts, gets a word - as he always has a lot to say anyways.

THE SNEAKER BOOK - size isn't everything

A reprint of the 240 page broad classic is nowadays a great idea, while it´s all eyes on the kicks, sneakers or lets simply say the sports shoe. A shop, that sells sneakers, as well as its customer, the collector should own this book. The designers of the communication agency MILK, based in London and Paris, who work and produce above all for MTV, collected any and everything of expert's interests. To do so, they appealed for the whole internet community, asking them to tell about obsession and experiences. The finished piece presents photographs, besides some designs, and also shoe lovers like Adam Yauch of the Beastie Boys or Grandmaster Flash pipe up. Unfortunately it is only a reprint, which reflects todays sneaker-culture in a fairly restricted way, but it is still a "must have"! www.BangertVerlag.de
ISBN 3-925560-75-0.

CLEPTOMANICX - "Schick dich - Rollen Aller 2"

One of the last German independent skate- street brands, which produce off the street for the street, without hopping into some monopolist's bed, is presenting the sequel of the Hanseatic skateboard culture at the end of this year. The Clepto-Skateboard-Heros David Conrads, Dennis Laass and Rouven Shaw are unwrapping the salmon…and do so in Hamburg, Berlin, Prag, Hannover and Köln….you can get Cleptomanix at www.welfare-distribution.com.

FIVE DEEZ - Kinkynasti

The times became rougher, some merchandise groups collapse, whereas others save the retailer. Like this or similar, it is the case with FIVE DEEZ. Stream of consciousness goes HipHop. The two master minds Pase Rock and Fat Jon along with there buddies Sonic und Kyle David know, what time it is. Street-soul, jazz and electronic music mixed with classical hip hop. The lyrics show that there is more then blink blink and handguns, however the boys know how to set every block party on fire. Fat Jo has been living in Berlin for a while now, and there rocks the Watergate every once in a while as a DJ. A good advise for all shops, that deal with authentic and individual brands and want to underline these musically.
www.fivedeez.com

THE NATIONAL ANTHEMS - Before the store

As days get darker not only the proper light installation is playing an important role in this season of the year. THE NATIONAL ANTHEMS are presenting you the new soundtrack for this fall. The boys are rocking somewhere between britpop, emo and US-indie, which means nothing else than being located in the intersection among Coldplay, Jimmy Eat World and Phantom Planet.
www.defiancerecords.de

BEST SEVEN SELECTION - "Various Artists"

I take my hat off!….respect to the Best Seven Label in Berlin - I haven't heard such a great CD in a long time!!! The music is somewhat between Soul, Reggae and Dub. Joy Denalane, Patrice, Jazzanova, Seeed feat. Felix Banton are just a couple of names which are combined on this CD. A sales increase of at least 25% should this CD be able to enforce. Okay, you get the CD and the matching product range, and you will see how happy your customers can possibly be.
www.bestseven.de