PUMA - Pieces Taken From A Diary

Did you ever try to visualize a melody? Under the slogan "This is what happens when tow forms of expression collide" Puma chose some artists of different disciplines to participate in the design of "Pieces taken from a diary - a PUMA graphic book". Ten renown illustrators were equipped with this assignment to transfer their impression of a concert visit of a German band in a graphic way. Thereby the illustrative techniques were as varied and adverse as the style trend of the musicians. Sounds by "International Pony", the "Donuts", "Seed", the "Emil Bulls", "Slut" or "Le Hammond Inferno" were hitting in different combinations on graffiti, freehand drawing, screen design, stencil techniques, tags, sticker-bombing, photographs and collages. For example the artwork to the rocking "Sternen" was designed by a more electronic rooted design agency "Bionic System", with its base in Düsseldorf. Like this, every combination of inspiration was aimed at artistic contrasts. Accompanied was this whole happening by a photographer, who had a close look on the urban artists, on stage as well as behind the show in their own rehearsals. All the works are united in a 60 page thick tour diary: Meant as an experiment to bring together art and music in an innovative way and to link the disciplines subtile together. In a limited special edition (1000 pieces), which will be delivered in a small contingent to special puma dealers. The soundtrack of the tour with one track of each group will be enclosed to the book. Another print run (without a CD) of 1000 pieces is starting its distribution through national and international station and airport bookstores with a prize of 16 € in October. 100 issues are going to a special kind of distribution. They will be sold on a web page of an involved artist association www.weareshit.com, as well as in chosen, international fashion stores (for example "Colette" in Paris).

A ROOM FOR ROMEO STORM

Oliver Daxenbichler designed the artwork for "International Pony". In 1999 he founded the design office "DXBO Designers" based in Frankfurt/Main. Two years later "DXBO Designers" turned into the new foundation of the design office "A Room for Romeo Storm". Awards: Finalist - Deutscher Designer Club (DDC) for projects "Styleguide" and "heads:", category "networked communication"; 2001: Gold - DDC for project "King Kamehameha Club - finest in club culture", category "Corporate Design"; 1999: Finalist - Art Directors Club (ADC) for art project " Du sollst denken - Redesign der 10 Gebote", category "Kunstkatalog". Teimaz Shahverdi designed the artwork for "Slut". Bevor he accompanied the graphic design office "A Room for Romeo Storm" this year, he worked as an art director at the advertising agency Schitto Schmodde Waack in Frankfurt.

BIONIC SYSTEM

The artwork for "Die Sterne" was designed by Doris Fürst, 27, and Malte Haust, 28. Both of them studied visual communication with the focus on typography and web-design at the University in Düsseldorf. In spring 1999, still during there study, they founded the design office Bionic Systems. Their focus is web- and print-design, typography and animation. They had publications in the Japanese Vogue, Dazed & Confused and De:Bug. www.bionic-systems.com.

HEROIN

The 25 year-old Heroin is a member of the artist association "we are shit". He's designer of their web page www.weareshit.com and occupies himself preferably with the design of stickers and T-shirt prints. He studied communication-design on the FH in Darmstadt and developed the artwork for the "Donots".

NuiGraffngraph

Oliver Räke and Tim Kottmann founded the design agency "NuiGraffngraph" om 1995. Their concentration is based on print-design and illustration for music, fashion and culture. 2000, the graphic artists bunched together with Combination Records and took over the Graphic Department. NuiGraffngraph did the artwork for "Readymade".

Tesa34

René Arbeithuber alias Tesa34 started with graffiti in 1990. He joined the band "Slut" in 1997, but still tracked his own artistic interests. With their first album "Lookbook", the band had its breakthrough. These days, Arbeithuber takes the camera and does ortraits of chummy bands. Tesa34 are responsible for the "Strike Boys".

Philipp Wegener

Above and beyond that, artists like Blindsee (artwork for "Le Hammond Inferno"), Philipp Wegener (artwork for "Scycs"), TWSTD (artwork for "Emil Bulls") and Susie (artworks for "Seeed") took part in the project "Pieces taken form a diary - A PUMA Graphic Book".