MAZDA vs. QUIKSILVER bring some colors to the streets
And here
we go with another interesting project in the recent jungle of
collaborations. This time the car industry – namely Mazda
– joined forces with the all over lifestyle brand - namely
Quiksilver – to release a limited edition of Madza 5s. The
Mazda 5 is an all-new vehicle and a true family car, which is
said to forever change the affordable family travel. With room
for six passengers and dual sliding rear doors it offers a level
of versatility never before seen in a sport hatch vehicle. And
it’s all wrapped in Mazda’s legendary engineering,
style and fun-to-drive performance. The visual design is done
by Quiksilver art director Natas Kaupas and his team Randy Noborikawa,
Scott Richards and John Paul Altamurano. Its style is not too
futuristic but shows distinctive colourways which give the car
a very special outlook. Natas, who is also a wellknown skater,
is a skilled graphic designer who regularly collaborates with
Randy and Scott.
Their works are shown in places throughout Southern California. The famous design team did a great job turning these cars into moving paint bombs; they worked with multiple layers and textures and even used a suspension system which hovered above the vehicles while they were working on them. In addition, they utilized all kinds of colours imaginable – spray paint, oils, house paint, enamel, acrylic and coffee – to apply funny motifs like skulls, faces, board short prints, organic patterns and corporate visuals on the cars. Other samples of their work can be seen at www.dosplumas.com.